ComRes today announced the appointment as a non-executive director of former LOCOG Commercial Director Chris Townsend OBE.
Chris Townsend masterminded the £2 billion funding for London 2012 – the most successful sponsorship, ticketing and licensing programme in Olympic history. Chris was recently awarded the OBE in the New Year’s Honours List for services to the London 2012 Olympic and Paralympic Games. He will be working with ComRes Chairman and Founder Andrew Hawkins to develop the firm’s corporate and international business.
On his appointment Chris said “Having watched its growth over the past decade I am very pleased to be joining ComRes. Andrew has built an impressive team with an exemplary track record. ComRes is a fast-growing business in a really interesting sector and I am looking forward to helping build on the company’s rapid growth.”
Andrew Hawkins commented: “Chris is a massive catch for us; the whole team are energised by the prospect of working with him to take ComRes through our next phase of growth.”
Hawkins also reports that the firm has grown at an average of 35% per year since 2008 and is looking to broaden its business both internationally and across more online platforms. “The past five years have seen a rapid expansion for our business and the next five look set to be just as positive. Chris’s appointment is a part of the strategy to position ComRes as the leading international research firm for reputation, public policy and communications.”
About Chris Townsend OBE: Chris Townsend has held senior commercial and marketing roles across a number of top organisations in the UK. Notable among these include Marketing Director at BskyB (1992-1998), Director of Interactive & e-commerce at Telewest (1998-2003), and Group Marketing Director at Transport for London (2003-2006) where he was responsible for launching the Oystercard.
While at LOCOG Chris was responsible for raising over £2bn in revenue which included signing 44 UK sponsors, the sale of 11 million Olympic and Paralympic tickets, and the sale of £1 billion-worth of merchandise.
In February 2013, Chris was awarded an OBE in recognition for services to the London 2012 Olympic and Paralympic Games.